You can brainstorm lots of different ways but there is a process. Here are the steps at a high level. I’ll cover some the steps in more detail with individual posts later on.

Choose the right group of people
Choose the method of brainstorming
Set the scenario - forecast the future
Set the actual brainstorming environment
Review the ground rules
Let ‘em loose and start generating ideas!
Record everything
Cluster the ideas
Prioritize the ideas