When it’s allergy season, I bring out the full size tissue paper box for the car. I always need a tissue and have a regular box of my good old 2 ply in the car. But there’s really not a good place for it and pretty soon, the box gets destroyed after being thrown all over the cabin. So if they can make french fry containers that fit into cup holders – why not a tissue box? Imagine a cylindrical tissue container that sits in your cupholder always at the ready and within easy reach. This is completely feasible given we already buy wet wipes in cylindrical containers. This is truly a great product opportunity for the makers of tissue paper!